Facebook has begun more carefully differentiating between the likes that a post gets before users click on it and the ones it gets after they’ve clicked. A lot of people might be quick to hit the like button on a post based solely on a headline or teaser that panders to their political sensibilities. But if very few of them go on to like or share the article after they’ve read it, that might indicate to Facebook that the story didn’t deliver.
Friday, May 2, 2014
When Facebook Ignores Your Like
Will Oremus:
