Sunday, March 24, 2019

Mark Zuckerberg’s Latest Manifesto Shows How to Admit Failure, Then Frame It

In his latest blog post, Mark Zuckerberg made a major announcement. As the New York Times put it, the Facebook CEO “expressed his intentions to change the essential nature of social media.”

Given such change, Zuckerberg knew that many people would be skeptical, even antagonistic. Yet instead of shying away from this controversy, he faced it head-on, and then framed his interpretation in a favorable light:

“Frankly we don’t currently have a strong reputation for building privacy-protective services, and we’ve historically focused on tools for more open sharing. But we’ve repeatedly shown that we can evolve to build the services that people really want, including in private messaging and stories.”

Such candor is courageous — and smart.