“Although PDFs comprise the bulk of our content—and certainly our most valuable content—they account for less than 4% of our total pageviews. None of the PDFs we’ve published since March 1 of last year has received over 5,000 pageviews, and only nine have received more than 1,000 pageviews ...
“In an increasingly digital and mobile world, continuing to rely on the PDF greatly increases our risk of becoming irrelevant.
